Web Link Example

The URL above contains "c1" and "c2" values, which are piped into the survey! These are referred to as "custom variables" and are useful when analyzing results, e.g. filtering on the "accounting" department. 

c1 value  = Bobby
c2 value  = Accounting

{"custom_tags":{"c1":"Bobby","c2":"Accounting"},"answers":null}

Have you ever used an online survey tool before? 

{"custom_tags":{"c1":"Bobby","c2":"Accounting"},"answers":null}

How do you like what you see so far? 

{"custom_tags":{"c1":"Bobby","c2":"Accounting"},"answers":null}