Questionnaire Example

This questionnaire includes: Net Promoter Score, a Likert scale, ranking, MaxDiff, and Van Westendorp, to give you an idea on the variety of question types.

How likely is it that you would recommend this company to a friend or colleague?

Not at all Likely

0/10
1/10
2/10
3/10
4/10
5/10
6/10
7/10
8/10
9/10
10/10

What is your favorite day of the week?

How would rate the following?

Not Good

Good

Customer service
Product selection
Product prices

What are our top 3 ice cream flavors?

Click in order to rank (3) Clear

Cherry
Banana
Chocolate
Vanilla
Mint
Strawberry

When choosing a resort, what are the least and most important factors in your decision?

Set 1 / 2

Least Important Most Important
Mattress comfort
Customer service
Hotel gym
All-inclusive package
Least Important Most Important
Customer service
Room cleanliness
Mattress comfort
All-inclusive package

If we released a new version of our app with updated statistical features, how would you evaluate the following price points?