I think it’s very important to have a feedback loop, where you’re constantly thinking about what you’ve done and how you could be doing it better - Elon Musk
Use SurveyKing to add surveys to paper receipts, emails, or product packaging. The surveys can contain a question asking for a Google review.
To limit negative reviews, and increase positive reviews, the review question prompt will only be displayed if a user marks previously questions positively.
The surveys can include additional questions to provide your business with valuable customer satisfaction data.
Google reviews are one of the most popular and convenient review tools. Roughly 64% of consumers check with Google reviews before visiting a business.
Generally speaking, the more positive reviews your business has, the higher it will be ranked on search engines. A higher ranking means more traffic, more customers, and more revenue!
To increase positive reviews and limit negative reviews, SurveyKing incorporates display logic into your survey. Let's say for question #1 you ask for the Net Promoter Score Rating.
If a customer marks 9 or 10, then later in the survey they will be asked if they would like to leave a Google review. If they mark yes, they are redirected to your Google review page after survey completion. If a customer marks 8 or less on the Net Promoter question, then the review prompt is never displayed, and the negative feedback can be handled internally.
You might not be familiar with a Net Promoter Score question! Basically Net Promoter Score asks a simple question, "How likely is it that you would recommend this company to a friend or colleague"? The results are score from -100 to 100. A high score indication your customers thing highly of your company and are more likely to "promote" your business with positive word of mouth recommendations, and leave positive reviews.
Since Net Promoter Score is just one simple number, it should become a staple inside your organization. This number should be tracked, at least monthly, to gauge how well your brand is performing. SurveyKing offers unique dashboards to easily track your Net Promoter Score.
A survey tool can go beyond helping to capture reviews, it can help drive your business forward with data. Being able to quantify the needs of your customers leads to repeat business, more revenue, and more satisfied customers willing to leave reviews.