Creating a QR Code Survey

A QR code survey is a convenient way to collect feedback. The QR code can quickly be scanned with a smart phone, opening the survey in a web browser. Variables can be embedded into the QR code to capture additional meta data such as store location or product type. This meta data can be used to segment or filter the survey results. QR code surveys are perfect for paper receipts, product packaging, or other print media.

Need Help? Contact us! - - We can assist getting QR codes on purchase receipts, add meta data to the QR codes (such as store location for customer feedback surveys), and even help design custom marketing materials.

Steps to Create a QR Code Survey

  • Create a survey and go to the "Distribute" page. From here click "Web Link".
  • Click the "Generate QR Code" button
  • This will generate the QR code that you can save and embed into your receipts and forms

By default only one response can be recorded per device. If you wish to allow multiple responses from the same device you can enable multiple responses per device option.

Interactive QR Code Example - Purchase Receipt

The following is a receipt given to a customer after a purchase at a restaurant. Scan the QR code with your smartphone to take the survey!

This feedback is crucial to improve your products service, and overall customer experience.

Giving a customers an incentive to take the survey, such as “5% off their next order” is a great way to boost response rates and encourage a return visit!


Granite City Food & Brewery

1211 Green Street
New York, NY


Order #1568
03-12-2017 5:35 PM
Table # 2
Server: Megan

1 Mixed Drink - Premium $8.25
1 Draft Beer 16oz $4.25
2 House Wine $6.25
Sub-Total:   $18.75
Tax   $7.00
Total:   $25.75

Thanks for your order!

Take our survey and receive 5% off your next purchase! Just scan the following code with your phone's camera.


Adding Meta Data to the QR Code

Meta data, such as store location or store region can be included with the QR code. This meta data is valuable to help segment and sort your survey results.

Survey results always include a graph and data table. When adding a segment based on the meta data, the results would contain extra columns for the comparisons. Below is a sample of your results would look like when segmented across regions.

Example Region Comparison
How was your overall experience?
Count Percent
It was not good
It was great
West Region 19 2 4 25
East Region 3 3 16 22
Total Compared Responses 22 5 20 47100%

QR Code Survey Options

Option Description
Anonymous Responses Surveys will be labeled as anonymous to give respondents confidence that their answers cannot be tracked. For embedded surveys, this means hiding the IP address of the respondent.
Response Editing With this option, if a respondent clicks a survey they have already taken, they can edit their responses and re-submit a new, updated form.
Redirect URL You can enter in a URL for the respondent to be redirected to after they complete their survey.
Close Collector
(Based on Responses)
This will close the collector after a specified number of responses have been received.
Close Collector
(Based on Date)
This will close the collector on a certain date. You cannot accept new responses to a closed survey. You can re-open the survey at any time.